Contemporary Luxury from the Source
Like you, we started with a dream, a desire to accomplish something that had never been accomplished, yet was too compelling to ignore. The dream was to see our culture and heritage authentically represented in the luxury realm.
APRELLEDUANY, founded in Kenya, is a contemporary accessories brand that celebrates Black culture and African heritage through a unique leather experience. Drawing inspiration from the pioneering stories of our ancestors, our signature silhouettes, vibrant color offerings, and minimalist aesthetic are designed to empower the modern day trailblazer.
From climbing the corporate ladder to surviving a civil war, Aprelle Duany’s journey has been a series of insights and revelations. This experience is the foundation of her eponymous luxury brand, APRELLEDUANY.
Coupling her IT experience and Summa Cum Laude Design degree, APRELLEDUANY was launched in 2015 to celebrate Africa and the Diaspora by telling its untold stories to empower the modern day trailblazer for a confident journey.
We are a Women-led, Black-owned, and African-inspired brand that believes in self-love, community, and innovation. We take responsibility for the origin of our materials and maintain good relationships with every supplier we work with. We practice slow-fashion through the handcrafting of high quality items that you can enjoy for many years to come. Within our supply chain we maximize our efforts to collaborate and partner with other women and minority led organizations as well as SMEs to build the Creative eco-system.
We are just getting started, consider joining us